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Real Media Results

START YOUR PROJECT

I’m a filmmaker and content creator best known as the host and director of Lunkerville — a long-running fishing show built around everyday people, not pros or influencers. For 20 years, I crisscrossed the country interviewing guests who had never been on camera, helping them feel comfortable, sound natural, and teach from their own experience. I guided the conversation, kept it real, and let the learning happen organically — from one real person to another. That became my signature style: authentic, unscripted storytelling that resonates.
Today, I apply that same approach to all kinds of content — from corporate training videos and social campaigns to branded storytelling and long-form documentaries.

Mike deAvila Producer/Director

WHAT I DO BEST

Turn complex info into watchable content

I specialize in instructional and how-to formats that feel natural, never forced.

Make social media that works

I’ve had viral success on TikTok and Instagram with short-form content that educates and entertains.

Work with real people

First-timers, employees, customers, you name it — I know how to get genuine performances and real stories from people who’ve never been in front of a camera.

Handle production from start to finish

I shoot, direct, edit, and produce. I scale up when needed, but I keep it lean, fast, and professional.

WHERE YOU'VE SEEN MY WORK

Emmy-winning PSA campaign

  • Maryland Public Television

Branded Content for Fortune 500 brands

  • Including Victoria’s Secret, J.Crew, and Empire City Casino

20+ Year TV series Lunkerville

  • Discovery Channel, CBS Sports, NBC Sports, World Fishing Network, Prime Video

Corporate & training videos

  • For clients who need instructional media that actually gets watched

STILL DOING WHAT I LOVE

Let's make something real

Whether it’s a fisherman in a rowboat, a warehouse worker in a safety video, or a small business owner with a story to tell — I know how to get real people to shine on camera. That’s always been my edge. And now, I’m applying that to every kind of video production.

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